SEO Score: Categories and Values

  SEO Score · 3 min read

Quick recap:

Starting with a perfect score of 100, SEO-Rx will deduct points from your page based on the following rules:

  • High Priority items are 5 points
  • Medium Priority items are 3 points
  • Low Priority items are 1 point

SEO Rx Categories and their Values:

Images

Error Description Points
Alt tag is missing. Your alt tag should contain descriptive keywords about the image. 5
Duplicate Alt tags. Every alt tag should be unique. 5
Alt tags should be less than 150 characters. Every alt tag should be unique. 5
Alt tag matches title tag. Every alt tag should be unique. 1
Image filenames should contain keywords only. Image filename should avoid camera defaults such as Image001, DSC\_001, etc. 5
Image filename contain more than 1 word. Image filenames should contain more than 1 word separated by dashes (-). 1
Image filename should not contain stop words. [Stop words](https://help.chillidogsoftware.com/seo-rx/article/seo-keyword-analysis-stop-words/) should not appear in your image file name. 5
Image filename should not match the alt tag. To make the most out of your SEO, your image file name should not match it's [Alt Tag](https://help.chillidogsoftware.com/seo-rx/article/image-analysis-alt-tags/). 5

Javascript

Error Description Points
js in head. For optimal speed, js should be loaded immediately before the closing body tag. 5

Meta

Error Description Points
Meta description missing. Your alt tag should contain descriptive keywords about the image. 5
Meta description too short. Every alt tag should be unique. 5
Meta description too long. Every alt tag should be unique. 5
Meta description contains special characters. The meta description should not contain the characters \', \

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